Are you ready to showcase your brand to thousands of truck enthusiasts? The West Texas Truck Show Fest is back and bigger than ever! On July 25, 2026, the Scharbauer Sports Complex in Midland, TX, will become the epicenter of truck culture, featuring live music by Los Tucanes De Tijuana, custom builds, and a massive community of fans.
We are officially opening applications for Merchandise, Food, and Beverage vendors. This is your chance to put your products in front of a high-energy audience looking for the best in automotive gear, unique merch, and great eats.
Why Exhibit With Us?
- Massive Foot Traffic: Reach thousands of attendees from across West Texas and beyond.
- Targeted Audience: Connect directly with truck lovers, custom build fans, and families.
- Prime Location: Benefit from the high visibility of the Scharbauer Sports Complex.
Vendor Categories
1. Merchandise Vendors
Whether you sell automotive parts, apparel, custom accessories, or lifestyle goods, we want you! Apply here: Merch Vendor Application
2. Food & Beverage Vendors
Keep our fans fueled! We are looking for a variety of flavors:
- Food: Full meals, BBQ, Tacos, Burgers.
- Snacks: Desserts, snacks, finger foods.
- Beverages: Refreshing drinks and specialized beverages.
Apply here: Food and Beverage Vendor Application.
Important Details
- Event Date: July 25, 2026
- Location: Scharbauer Sports Complex, Midland, TX.
- Application Deadline: Spaces fill up fast! We recommend applying as soon as possible to secure your spot.
Don’t miss out on the premier truck event of the year. Submit your application today and join the West Texas Truck Show Fest family!
